Know the answer to your question - "Is it the right time to Buy or Sell?"
Discover how the economy has affected the Premier Peninsula real estate values
See the inventory levels in different areas of Premier Peninsula
Determine real price points, so you can make informed decisions
Understand the in-depth analysis of the current market, and what you can expect in the next 12 months...
Compare current market home prices in Atherton, Menlo Park, Palo Alto, Los Altos, Los Altos Hills
...And more!
My approach when working with buyers is to get to know you and your family, your specific wants/needs, and your target neighborhoods. I’m a great listener and an expert on the Premier Peninsula cities. I proactively find homes that match your criteria, including daily MLS searches to stay on top of new listings. I maintain contact consistently so you know I’m working with your best interests at heart. I’ve found that when the right property comes on the market, being one of the first agents to reach out to the listing agent puts me in a strong position with my buyers. When listing agents know you are doing your due diligence in setting up property previews, reviewing disclosures, and responding quickly, they know you and your clients will perform. I’ve been told by agents that they selected my clients’ offer because they were impressed by my professionalism in preparing a clean offer. Additionally, I have a successful track record in negotiating a good price and value on behalf of my clients.
Sally is a San Francisco Bay Area native who grew up on the Peninsula in Menlo Park. She’s the proud wife and mom to two children. She graduated from UC Berkeley with a Bachelor of Arts and moved to San Francisco where she built a successful career in the advertising business, working for major ad agencies on multi-million dollar accounts. Along the way, Sally met her husband, Mark. On their first few dates, they trained for the San Francisco Marathon and were later married on a rainy New Year’s Eve in San Francisco in 1992.
Sally and Mark moved to Menlo Park with Jackson, their oldest child. Elissa joined Jackson a few years later. They remain in Menlo Park where they both have family nearby.
Sally has superior client services skills honed from many years’ working in the advertising industry. She’s responsive, proactive, and an excellent negotiator. She will keep your best interest at heart at all times!
Sally is passionate about interior design projects, making killer chocolate chip cookies, and enjoys running, hiking, and skiing. In her spare time, she loves to travel and spend time with family, including their two dogs Mac and Belle Starr.
Sally’s outstanding work ethic, market expertise and analysis, customer service skills, and attention to detail are what make her a top agent within the Coldwell Banker family. Sally received the International Diamond Society Award in 2022, a recognition by Coldwell Banker Realty for outstanding performance. In 2023, she was nominated for the California Association of Realtors Rising Star Award.
Sally specializes on the “Premier Peninsula”, which consists of seven cities that offer the “Bay Area’s Best Living” in terms of selection of luxury properties, natural beauty of the surrounding landscapes, and easy commutes to San Francisco, Stanford University and Medical Center, and Silicon Valley. As an added bonus, these cities are within close proximity to some of California’s most popular destinations including Lake Tahoe, Carmel-by-the-Sea, the Monterey Peninsula, and Napa Wine Country.
Sally listens to her clients and consistently puts their needs and wants first on their journey to selling or buying a home. She’s extremely responsive, a successful negotiator, and is loaded with integrity and market knowledge.
"We recently worked with Sally on the sale of our family home and she knocked it out of the park. She quickly went to work bringing in the right resources to prepare our home for market. With minimal investment, the home showed beautifully. Sally kept us updated throughout the entire process including open house and online buyer activity and feedback from agents. It sold within two weeks over list price. We recommend Sally for your real estate needs!" – The Poole Family
"We recently worked with Sally on the purchase of a condo with close proximity to Stanford. She is extremely professional ~ she was always prompt, responded to our requests immediately, and successfully negotiated a fair price for our purchase. Her hard work behind the scenes made our experience seamless and stress-free. I highly recommend working with Sally on buying or selling a home!" – Jane and Pope Lawrence
"We had a great experience working with Sally on finding a new home in Menlo Park. She's a great listener, proactive, and responsive. She kept our best interests at heart throughout the entire process. She also negotiated an excellent price for our new home. Sally's extensive market knowledge helped to guide our decision and we highly recommend her as your real estate agent!" – Meena and Pankaj Ghosh
"We've worked with Sally on selling and leasing our property and in both instances, she showed a high degree of professionalism, in-depth market knowledge, and strong marketing skills. She's thorough in her approach to preparing our property for market and utilizes effective staging and top-notch photography in all marketing materials. Sally is also very communicative and works to keep us updated throughout the entire process." – David and Jane Poole
"Sally was the listing agent for my family home which was a trust sale and had complications throughout the entire process. This was compounded by the fact that I was out of the Country while the home was on the market. Sally demonstrated outstanding problem-solving skills from beginning to end. She worked hard to prepare the home for the market, including staging that made the home show beautifully! Sally understands the importance of savvy marketing and used an interior drone tour to increase open house traffic. She also implemented a successful pricing strategy aligned with the current buying climate. We recommend working with Sally!" – Carol Arvidsson
Coldwell Banker Realty
1125 Merrill Street Menlo Park, CA 94025
Realtor® CalRE 02140055
Copyright Sally Wood Williams 2024